Custom WooCommerce Redesign
- 3 months
- Project Lead, Art Direction
- Narwhal Digital
Example Style Tiles & User Flow Through the Cart Process
We started our engagement taking a comprehensive look at the GBES site and it’s competitors. Our findings helped to establish places where GBES could lead over their competition and new ways to portray their brand.
Opportunities were presented taken from not just competitors but also leaders in other industries. This helped us look beyond just the environmental education space, but into new avenues for how GBES could establish themselves as leaders in their space.
Mobile, as in all site redesigns, was a huge initiative. We looked at the site as a mobile first opportunity eCommerce platform, looking at ways to improve the experience from the small screen up. All screens were designed for desktop and mobile, making sure the pages worked well on mobile and implemented in development to take full advantage of the WooCommerce platform.